{"id":4543,"date":"2019-08-09T08:23:59","date_gmt":"2019-08-09T08:23:59","guid":{"rendered":"https:\/\/www.gkseries.com\/blog\/?p=4543"},"modified":"2019-08-09T08:24:00","modified_gmt":"2019-08-09T08:24:00","slug":"second-all-india-annual-conference-of-iis-officers-organized","status":"publish","type":"post","link":"https:\/\/www.gkseries.com\/blog\/second-all-india-annual-conference-of-iis-officers-organized\/","title":{"rendered":"Second All India Annual Conference of IIS Officers organized"},"content":{"rendered":"\n<p>The Second All India Annual Conference of Indian Information Service Officers was organized at Pravasi Bhartiya Kendra in New Delhi. The Conference was organized with a view to attain greater integration of all Media Units under the Ministry of Information &amp; Broadcasting in order to further amplify government communication.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.gkseries.com\/blog\/current-affairs-quiz-2019-daily-gk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Daily Current Affairs Quiz 2019<\/a><\/strong><\/p>\n\n\n\n<p>The All India Annual Conference included sessions on Adoption of Integrated and Theme Based Communication Approach; Regional Expansion of Social Media and use of Integrated Dashboard; Adoption of Government Communication Impact Assessment Framework; Roadmap for celebration of 550th Anniversary of Guru Nanak, 150th Anniversary of Mahatma Gandhi, 75 Years of India&#8217;s Independence and Golden Jubilee Edition of International Film Festival of India. A Performance Review of Media Units under the Ministry of Information &amp; Broadcasting was also conducted during the Conference.<\/p>\n\n\n\n<p>Union Minister Shri Prakash Javadekar conveyed his message\nto the Delegates of the Conference wherein he highlighted the importance of\nfeedback along with communicating the programmes and policies of government,\nstating that the IIS Officers are the eyes and ears of the government. He urged\nthem to avoid working in silos and instead adopt a unified approach to\ncommunication through working in tandem with officers of sister Media Units of\nthe Ministry. He suggested forging relations with institutions of Mass\nCommunication and utilizing the talent pool available through internship\nprogrammes to harness the imagination of youngsters in making government\ncommunication more interesting and in tune with the changing demands.<\/p>\n\n\n\n<p>Speaking in the inaugural session, I&amp;B Secretary Shri Amit\nKhare said that there is a necessity to shift government communication from\nsegregated Ministry-wise approach to a holistic, thematic approach, which is\ncitizen-centric in nature. He stressed on the importance of adoption of\nparticipatory communication approach to ensure pro-active involvement of\ncitizens, especially those who are beneficiaries of government schemes. He also\nsaid that the IIS Officers need to push for greater adoption of digital outlook\nin communication, giving the example of exploring the possibility of issuing\nmedia releases with short embedded videos instead of press releases.\n\nThe Conference was attended by Senior IIS\nOfficers from all across the country, along with officials of the Ministry of\nInformation &amp; Broadcasting, Prasar Bharati and Indian Institute of Mass\nCommunication.\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Second All India Annual Conference of Indian Information Service Officers was organized at Pravasi Bhartiya Kendra in New Delhi. The Conference was organized with a view to attain greater integration of all Media Units under the Ministry of Information &amp; Broadcasting in order to further amplify government communication. Daily Current Affairs Quiz 2019 The [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":4544,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[45],"tags":[],"class_list":["post-4543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-current-affairs-articles"],"_links":{"self":[{"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/posts\/4543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/comments?post=4543"}],"version-history":[{"count":1,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/posts\/4543\/revisions"}],"predecessor-version":[{"id":4545,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/posts\/4543\/revisions\/4545"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/media\/4544"}],"wp:attachment":[{"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/media?parent=4543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/categories?post=4543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gkseries.com\/blog\/wp-json\/wp\/v2\/tags?post=4543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}