Commerce Questions and Answers - Set 9

Questions

1 What does a high payout ratio indicate ?

1 A High Earning Per Share (EPS)

2 The management is not ploughing back enough profit

3 The management is ploughing back profit

4 The company is earning high profit

Answer: The management is not ploughing back enough profit

2 X and Y are partners in a firm sharing profits in the ratios of 2 : 1. Z is admitted with a 1/3 profit sharing. What will be the new profit sharing ratio of X, Y and Z ?

1 3 : 3 : 3

2 4 : 3 : 2

3 4 : 2 : 3

4 2 : 3 : 4

View Answer

Answer: 4 : 2 : 3

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3 Which one of the following will not affect the working capital ?

1 Realisation of cash from debtors.

2 Sale of plant and machinery in cash

3 Issue of equity shares

4 Redemption of debentures.

View Answer

Answer: Realisation of cash from debtors.

4 The main effect of inflation on the financial statement is

1 Profits are understated

2 Overstatement of Assets

3 Adequacy of funds for replacement of assets

4 Erosion of capital

View Answer

Answer: Erosion of capital

5 Present value of future earnings is a model of Human Resources Accounting suggested by

1 Brauch Lev & ABA Schwartz

2 Jaggi & Lau

3 S.K. Chakraborty

4 Eric Flamhaltz

View Answer

Answer: Brauch Lev & ABA Schwartz

6 In India, which of the following is prepared on the guidelines of AS-3 (Accounting Standard – 3) ?

1 Balance Sheet of a Company

2 Funds Flow Statement

3 Cash Flow Statement

4 Consolidated Financial Statement

View Answer

Answer: Cash Flow Statement

7 Which element of the promotion mix do wholesalers generally apply to obtain their promotional objective ?

1 Advertising

2 Personal Selling

3 Trade Promotion

4 Direct Marketing

View Answer

Answer: Trade Promotion

8 Who has given ‘fourteen Principles of Management’ ?

1 Barnard

2 Henry Fayol

3 F.W. Taylor

4 Flemming

View Answer

Answer: Henry Fayol

9 What is M.B.O ?

1 Management by Objective

2 Multiple Business Organisation

3 Management by Organisation

4 Multiplicity of Business Operations

View Answer

Answer: Management by Objective

10 What is mass marketing ?

1 Offering the same products and marketing mix to all consumers

2 Offering variety of products to the entire market.

3 Offering differentiated products to all customers.

4 Following concentrated marketing strategy

View Answer

Answer: Offering the same products and marketing mix to all consumers

11 Which concept of marketing is based on the assumption that superior products sell themselves ?

1 Production

2 Marketing

3 Societal

4 Product

View Answer

Answer: Product

12 In broader sense, marketing communication includes

1 Product

2 Price

3 Place

4 All

View Answer

Answer: All

13 Physical distribution provides

1 Place utility

2 Time utility

3 Place and Time utility

4 Form utility

View Answer

Answer: Place and Time utility

14 What is relevant to place variable of marketing mix ?

1 Branding

2 Price penetration

3 Sales personnel motivation

4 None

View Answer

Answer: Sales personnel motivation

15 Market sub-divided on the basis of behavioural characteristics is called

1 Segmentation

2 Aggregation

3 Precision

4 None of the above

View Answer

Answer: Segmentation

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