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Tourism Administration & Management Questions and Answers for Competitive Exams | Tourism Administration & Management Quiz Set 4

Questions
1 Sales oriented pricing emphasizes __________ rather than __________.
1 Branding, profit potential
2 Sales volumes, profits
3 Customer need, customer satisfaction
4 Long term, short term

Answer: Sales volumes, profits
2 Read the following statements and choose correct answer from the code given below :

Assertion (A) : Anthropologists tend to study the process of acculturation in indigenous societies, although it has proved almost impossible to isolate the impacts of tourism from theinfluence of wider social, environmental, technological and other changes.

Reason (R) :International tourism is implicated in the globalization as a part of a much widerprocess of global cultural change and interchange. This makes measuringsustainable tourism extremely feasible and easy.

Code :
1 Both (A) and (R) are true.
2 (A) is false but (R) is true.
3 (A) is true but (R) is false.
4 Both (A) and (R) are false.

Answer:(A) is false but (R) is true.
3 Which one of the following pairs is correctly matched ? (1) (2) (3) (4
1 Association for Social and Health Advancement : Endogenous Tourism in(ASHA) in collaboration with CoadyMukutmatripur in West BengalInternational Institute, Canada
2 DHAN foundation:Community-Based Tourism inChoti Haldwani, Uttarakhand
3 EquationsRural Tourism Raghurajpur,Odisha
4 ISHA Foundation:Heritage conservation Tourismdevelopment in Karikudi

Answer:Association for Social and Health Advancement : Endogenous Tourism in(ASHA) in collaboration with CoadyMukutmatripur in West BengalInternational Institute, Canada
4 Travel-buying behaviour adapted from Mathieson and Wall in 1982 explains about five stages of taking travel decisions. Identify the correct order in which they are placed in the model. Use the code given below :

a.Felt need/Travel desire

b.Information collection and evaluation stage

c.Travel decision (Choice between alternatives)

d.Travel preparation and Travel experiences

Code :
1 (c), (d), (e), (b), (a)
2 (e), (a), (c), (b), (d)
3 (b), (a), (d), (c), (e)
4 (a), (b), (c), (d), (e)

Answer:(a), (b), (c), (d), (e)
5 Assertion (A) : Ethics and morality have become an integral part of hospitality decisions, from employment to truth in menus.

Reason (R) : Many corporations and businesses have developed a code of ethics. In the context of above statements, which one of the following is correct ?

1 (A) is correct but (R) is wrong.
2 (A) is wrong but (R) is correct.
3 Both (A) and (R) are correct.
4 Both (A) and (R) are wrong.

Answer:A) is wrong but (R) is correct.
6 Which of the following set of elem ents characterise ‘Destination Mix’ in hospitality and travel services ?
1 People, physical evidence, infrastructure, events and transportation
2 Infrastructure, hospitality resources, events, transportation and people
3 Attractions and events, facilities, infrastructure, transportation and hospitality resources
4 Facilities, people, physical evidence, infrastructure and people

Answer:Attractions and events, facilities, infrastructure, transportation and hospitality resources
7 During the ‘Evaluation of alternatives’ stage of consumer buying behavior, individual consumers use their own criteria. These can be ‘objective’ or ‘subjective criteria’. Which one of the following is NOT an ‘objective’ criterion :
1 Image of the service organization
2 Physical characteristics of facilities
3 Prices
4 Locations

Answer: Image of the service organization
8 Assertion (A) : The hospitality and travel industry h as not followed the same historical evolution in markets as others.

Reason (R) :Major technological break through came later in hospitality and travel industry than they did in other industries. In the context of the above statements, which one of the following is correct ?

1 (A) is correct but (R) is wrong.
2 (A) is wrong but (R) is correct.
3 Both (A) and (R) are correct and (R) is the correct explanation of (A).
4 Both (A) and (R) are correct but (R) is not the correct explanation of (A)

Answer: Both (A) and (R) are correct and (R) is the correct explanation of (A).
9 The Ker plant also grows in __________ continent of the world.
1 Europe
2 America
3 Africa
4 Australia

Answer: Africa
10 Which amongst the following statements are correct ?

a.Ker is popularly used to make pickle.

b.The pods called Sangri from Khejri tree are used to make vegetable ‘Ker Sangri’ which is a famous dish of Rajasthan.

c.Ker oil is very good for health and prevents hairfall.

d.Ker grows well in high altitude areas.

Code :
1 (a) and (b)
2 (a), (b) and (c)
3 (b) and (c)
4 (a) and (d)

Answer: (a) and (b)
11 Assertion (A) : The Ker flower contains fairly good quantities of Vitamin C, protein and minerals. Reason (R) :The Ker is a favourite vegetable of many Rajasthanis and can be cooked in 10 minutes.In the context of two statements, which one of the following is correct ?
1 Both (A) and (R) are true and (R) is the correct explanation.
2 Both (A) and (R) are true but (R) is not the correct explanati
3 (A) is true but (R) is false.
4 (A) is false but (R) is true.

Answer: Both (A) and (R) are true but (R) is not the correct explanati
12 Which amongst the following statements are not correct ?

(a) Flowers, buds and fruit (both unripe and ripe) of Ker are edible in some or other form.

(b) Ker is also used to extract oil.

(c) Ker is also known for its medicinal values.

(d) Ker is also used as a spice.

Code :
1 (a) and (b)
2 (b) and (c)
3 (a) and (c)
4 (b) and (d)

Answer: (b) and (d)
13 Assertion (A) : White ants do not attack Ker wood and can be used to make agricultural implements like the plough.

Reason (R) :To take advantage of the benefits we need to conserve the plant, fast disappearing today from many parts of the Thar.

In the context of the two statements, which one of the following is correct ?
1 Both (A) and (R) are true and (R) is the correct explanation.
2 Both (A) and (R) are true but (R) is not the correct explanation.
3 (A) is true but (R) is false.
4 (A) is false but (R) is true.

Answer: Both (A) and (R) are true but (R) is not the correct explanation.
14 Following conditions contribute to the branding decisions :

(a) The product is easy to identify by brand or trademark.

(b) Quality and standards are difficult to maintain.

(c) The product is perceived as the best value for price.

(d) The demand for the general product class is large enough to support a regional, national or international chain.

Select the correct combination using the code given below :
1 (a), (b) and (c) are correct.
2 (a), (b) and (d) are correct.
3 (a), (c) and (d) are correct.
4 (b), (c) and (d) are correct.

Answer: (a), (c) and (d) are correct.
15 Which of the following statements are correct ?

a.Typologies of tourists are not similar to the concept of market segmentation.

b.Quality in tourism is a Jigsaw, if any piece is missing the tourist will be dissatisfied.

c.There are no such things as a “green tourists”, indeed there are some tourists who are not at all green.

d.There are similarities between nationalities in terms of tourists’ attitudes towards environment.

Code :
1 Both (a) and (b) are correct.
2 Both (c) and (d) are correct.
3 Both (b) and (c) are correct.
4 Both (d) and (a) are correct.

Answer: Both (c) and (d) are correct.

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