Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 7

(1) The operation of Article 19 of the Indian constitution can be suspended under :
(1) Article 358
(2) Article 372
(3) Article 378
(4) Article 387
Answer: Article 358
(2) The International Federation of Journalists is based in :
(1) Amsterdam
(2) Frankfurt
(3) Brussels
(4) Vienna
Answer: Brussels

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(3) For Jan Servaes, cultural diversity belongs to the cluster of :
(1) Normative concepts
(2) Contextual concepts
(3) Strategic concepts
(4) Advocacy concepts
Answer: Contextual concepts
(4) The element of compensatory rivalry usually happens with :
(1) The researcher
(2) The control group
(3) Christianity
(4) The staticians
Answer: The control group
(5) External validity can be achieved through :
(1) Random samples
(2) Intervening variables
(3) Concealing errors
(4) Small samples
Answer: Random samples
(6) Equal appearing intervals are a characteristic of :
(1) Likert scale
(2) Arbitrary scale
(3) Thurstone scale
(4) Cumulative scale
Answer: Thurstone scale
(7) The reactions of respondents to experimental situations are identified as :
(1) Varied response
(2) Control variables
(3) Demand characteristics
(4) Natural recall
Answer: Demand characteristics
(8) The audience fragmentation has increased the demand for :
(1) Trend studies
(2) One - shot studies
(3) Historical studies
(4) Consultative studies
Answer: Trend studies
(9) The people’s meter used by Nielsen Media Research records :
(1) TV commercials
(2) The programmes watched by people during sweeps
(3) The programmes watched by people at specific times
(4) The names of people in households who participate in Nielsen ratings
Answer: The programmes watched by people during sweeps
(10) The issue of content management has to do with :
(1) The movie industry controlling the content and subject matter of films
(2) The movie industry’s desire that the films be broadcast on TV at the highest quality possible
(3) The movie industry’s attempt to have copy protection on movies that are broadcast
(4) The movement on the part of the consumer to have good content in all TV broadcasts
Answer: The movie industry’s attempt to have copy protection on movies that are broadcast
(11) Electronic flash memory data storage device used for storing digital information :
(1) Tripod
(2) Flash card
(3) Flash Drive
(4) Memory card
Answer: Memory card
(12) __________ is used to protect private information stored in computers.
(1) Professional
(2) Puller
(3) Phisher
(4) Firewall
Answer: Firewall
(13) Which is the parent company of Google ?
(1) Alphabet
(2) Oracle
(3) Dell
(4) Microsoft
Answer: Alphabet
(14) The film that has won Oscar Award for 2017 is :
(1) La La Land
(2) Moonlight
(3) Hidden figure
(4) Lion
Answer: Moonlight
(15) Grid card is related to :
(1) Broadcast media
(2) Newspapers
(3) Outdoor media
(4) Magazines
Answer: Broadcast media

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