Mass Communication Short Question | Gkseries

Home/
General Knowledge/
in-innovation-diffusion-theory-those-who-directly-influence-early-adopters-are-known-as

In innovation diffusion theory, those who directly influence early adopters are known as :

[A] Rejectors

[B] Enforcers

[C] Commentators

[D] Change agents

Answer & Explanation
Answer: Change agents