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the-test-that-involves-placing-two-versions-of-an-advertisements-in-the-same-issue-of-newspaper-is-called

The test that involves placing two versions of an advertisements in the same issue of newspaper is called :

[A] Split-run test

[B] Gall-up-Robinson impact test

[C] Daniel-starch test

[D] Perlson-Influence test

Answer & Explanation
Answer: Split-run test