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HDFC Bank launched ‘Vigil Aunty’ Campaign

HDFC Bank has launched latest campaign ‘Vigil Aunty’ with an aim to promote safe banking habits among people.

Anuradha Menon who plays the popular character of ‘Lola Kutty’ on television, will be the face of the ‘Vigil Aunty’ campaign.

This campaign will run with the Bank’s popular ‘Mooh Band Rakho’ campaign, that urges people not to share their confidential banking information with others.

The Vigil Aunty campaign will run for 4-6 weeks.

HDFC Bank CEO: Sashidhar Jagdishan

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