International Cricket Council’s: According to a BCW Sports survey, the International Cricket Council (ICC) is the most followed international sports federation on social media with 92.2 million followers across Instagram, Facebook, Twitter, TikTok, and YouTube. The ICC’s dominance can be attributed to having a huge fanbase in markets that are highly active on social media. The ICC will hope this study supports its case to be included at the 2028 Los Angeles Olympic Games. It has reportedly recommended six-team Twenty20 events for men and women to the International Olympic Committee (IOC).
January 2023 Current Affairs Quiz
Key points:
- The ICC increased its following by 16 per cent, putting it a massive 40.8 million followers ahead of second-placed Fifa (51.4 million);
- With 15.5 million followers, The International Basketball Federation (Fiba) ranked third, ahead of Volleyball World (12.5 million) in fourth and World Athletics (9.9 million) in fifth; Volleyball World experienced the largest overall growth in social media following for 2022, with a 35% increase across all platforms;
- The International Automobile Federation (FIA) is a new entry in the top ten, placing ninth with 3.7 million followers
- The International Teqball Federation (FITEQ) sees following drop 46 per cent to 3.4 million but is still ranked tenth
About the ICC:
The International Cricket Council is the global governing body of cricket. It was founded as the Imperial Cricket Conference in 1909 by representatives from Australia, England and South Africa. In 1965, the organisation changed its name to the International Cricket Conference, and in 1987 it adopted the current name.
