The Ministry of Tourism released three draft strategies with roadmaps to promote India as a rural and medical tourism destination and to position it as a place for conferences, meetings and exhibitions.
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The Draft National Strategy and Roadmap for Development of Rural Tourism in India seeks to develop and promote local products through tourism to generate income and jobs in rural areas and empower local communities.
The second proposal – Draft National Strategy and Roadmap for Medical and Wellness Tourism – seeks to promote India as an accessible and affordable destination for medical treatments and wellness courses.
The national strategy aims at providing an institutional framework strengthening the ecosystem for medical and wellness tourism, developing a brand and ensuring quality assurance.
