Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 26

Questions
1

Assertion (A) : Developmental communication needs a complete overhaul to meet the changing economic environs of the developing world.

Reason (R) : The corporatisation of media management and the domination of electronic media, particularly television, has prompted a re-think in this direction.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer:Both (A) and (R)are true
2

Assertion (A) : Big newspapers of the country contain more advertisements than news and views.

Reason (R) : The union government has ideas of re - introducing the price - page schedule to limit the wastage of precious newspaper space.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer:(A) is true, but (R) is false
3

Assertion (A) : Typefaces selected for printing a newspaper enable its distinct appearance.

Reason (R) :Typefaces of different fonts have their own personality, which in turn reflects the newspaper’s personality.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R)are true
4

Assertion (A) : The language of English magazines in India is only for the elites, not for common masses.

Reason (R) : Since the English educated are rich, their language level is high and naturally these magazines use impressive language.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: (A) is true, but (R) is false
5

Assertion (A) : The readability tests have no relevance as far as Indian newspapers are concerned.

Reason (R) : In a multi - lingual context, such an effort is difficult.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R)are true
6

Assertion (A) : The Indian law of copyright needs a thorough revamp.

Reason (R) :The digital technology has made the people adopt unfair means for privacy especially in the film industry.

Codes :
1 Both (A) and (R)are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: (A) is true, but (R) is false
7 Find out the correct sequence of the following radio stations :
1 FM Chennai, FM Jalandhar, FM Rainbow, FM Gold
2 FM Gold, FM Chennai, FM Jalandhar, FM Rainbow
3 FM Rainbow, FM Gold, FM Chennai, FM Jalandhar
4 FM Jalandhar, FM Rainbow, FM Gold, FM Chennai

Answer: FM Chennai, FM Jalandhar, FM Rainbow, FM Gold
8 Write the correct sequence of the following woman’s magazines :
1 Woman’s Era, Femina, Elle, Manushi
2 Femina, Woman’s Era, Manushi, Elle
3 Manushi, Elle, Woman’s Era, Femina
4 Elle, Manushi, Femina, Woman’s Era

Answer: Femina, Woman’s Era, Manushi, Elle
9 Write the correct sequence of the following theories :
1 Diffusion of Innovation, uses and gratification, agenda - setting, cultivation
2 Agenda - setting, cultivation, diffusion of Innovation, uses and gratification
3 Cultivation, diffusion of innovation, uses and gratification, agenda - setting
4 Uses and gratification, cultivation, agenda - setting, diffusion of Innovation

Answer: Diffusion of Innovation, uses and gratification, agenda - setting, cultivation
10 Write the correct chronological order of the following statutes :
1 Right to Information Act, Contempt of court Act, Official Secrets Act, The Press and Registration of Books Act
2 The Press and Registration of Books Act, Official Secrets Act, Contempt of Court Act, Right to Information Act
3 Official Secrets Act, Contempt of Court Act, Right to Information Act, The Press and Registration of Books Act
4 Contempt of Court Act, Right to Information Act, The Press and Registration of Books Act, Official Secrets Act

Answer: The Press and Registration of Books Act, Official Secrets Act, Contempt of Court Act, Right to Information Act
11 Find out the correct chronological order of the following readability tests :
1 Cloze procedure, Flesch’s HIS, Flesch’s RIS, Fog Index
2 Flesch’s HIS, Flesch’s RIS, Fog Index, Cloze procedure
3 Fog Index, Flesch’s RIS, Flesch’s HIS, Cloze procedure
4 Flesch’s RIS, Cloze procedure, Fog Index, Flesch’s HIS

Answer:Fog Index, Flesch’s RIS, Flesch’s HIS, Cloze procedure
12 Narrowing communication gap between high and low segments of socio-economic status through redundancy in communication messages is called :
1 the entropy net
2 the communication loop
3 the ceiling effect
4 the macro strategy

Answer: the ceiling effect
13 The presentational media produce __________ of communication.
1 acts
2 artificial languages
3 passivity
4 physical noise

Answer: acts
14 The different readings of the audience derived from different sub-cultural experiences are called :
1 independent understanding
2 differentiation
3 aberrant decoding
4 conviction

Answer: aberrant decoding
15 The prosidic codes that affect the meaning of the words are :
1 letters and words
2 pitch and stress
3 proximity and orientation
4 age and maturity

Answer: pitch and stress

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