Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 28

Questions
1 The Sarvodaya movement in Sri Lanka adopted __________ model of communication.
1 The Hindu
2 The Christian
3 The Islamic
4 The Buddhist

Answer:The Buddhist
2 The principle that a researcher should not increase assumptions than the minimum required is referred to as :
1 sample quota
2 test sample
3 occam’s razor
4 golden mean

Answer:occam’s razor

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3 A possible, but incorrect explanation of research results is called :
1 internal variable
2 confounding variable
3 independent variable
4 dependent variable

Answer: confounding variable
4 Factor analysis is used for :
1 data entry
2 data distribution
3 data reduction
4 data separation

Answer: data reduction
5 The word ‘cinema’ was coined in :
1 The United States
2 The Soviet Union
3 Great Britain
4 France

Answer: France
6 John Grierson coined the term :
1 ‘feature film’
2 ‘documentary’
3 ‘short feature’
4 ‘drama of life’

Answer: ‘documentary’
7 The film movement of neo-realism began with :
1 Roberto Rossellini
2 Vittario De Sica
3 Cesare Zavattini
4 Arthur Bannister

Answer: Roberto Rossellini
8 The first act of the screenplay is known as :
1 intro
2 first point
3 prologue
4 set up

Answer: set up
9 The alternative (theoritical) model of news sequence is :
1 events, news criteria, news report, news interest
2 news interest, news criteria, events, news report
3 news report, events, news criteria, news interest
4 news criteria, news interest, events, news report

Answer: news interest, news criteria, events, news report
10 Section 499 of the Indian penal code contains the criminal law related to :
1 contempt of court
2 defence of India
3 official secrets
4 defamation

Answer: defamation
11 The Elaboration Likelihood Model (ELM) examines :
1 the ways in which people are persuaded
2 the ways in which people are provoked
3 the ways in which people are motivated
4 the ways in which people are misguided

Answer:the ways in which people are persuaded
12 Identify the correct chronological order of the following communication models :
1 HUB, Schramm’s, Shannon and Weaver, Westley and MC Lean
2 Schramm’s, Shannon and Weaver, HUB, Westley and MC Lean
3 Westley and MC Lean, Schramm, Shannon and Weaver, HUB
4 Shannon and Weaver, Schramm’s, Westley and MC Lean, HUB

Answer: Shannon and Weaver, Schramm’s, Westley and MC Lean, HUB
13 Identify the correct chronological sequence of the following professional organisations :
1 Public Relations Society of India, Editors’ Guild, All India Editors’ Conference, Advertising Standards Council of India
2 Advertising Council of India, Editors’ Guild, Public Relations Society of India, All India Editors’ Conference
3 All India Editors’ Conference, Public Relations Society of India, Editors’ Guild, Advertising Standards Council of India
4 Editors’ Guild, Public Relations Society of India, All India Editors’ Conference, Advertising Standards Council of India

Answer: All India Editors’ Conference, Public Relations Society of India, Editors’ Guild, Advertising Standards Council of India
14 Find out the correct sequence of the five stages of Heath’s Cyclical model of activism in PR :
1 Strain, Mobilisation, Confrontation, Negotiation, Resolution
2 Mobilisation, Confrontation, Negotiation, Resolution, Strain
3 Resolution, Confrontation, Mobilisation, Negotiation, Strain
4 Confrontation, Strain, Mobilisation, Negotiation, Resolution

Answer: Strain, Mobilisation, Confrontation, Negotiation, Resolution
15 Write the correct chronological order of the following magazines :
1 The Illustrated Weekly of India, India Today, Frontline, The Week
2 Frontline, The Week, India Today, The Illustrated Weekly of India
3 India Today, The Week, Frontline, The Illustrated Weekly of India
4 The Week, Frontline, The Illustrated Weekly of India, India Today

Answer: The Illustrated Weekly of India, India Today, Frontline, The Week

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