Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 39

Questions
1 Theatre is an example of :
1 Hybrid effect
2 Snowball effect
3 Panopticism
4 Synopticism

Answer:Synopticism
2 The edition/uploading centre of dot com publication is ________. Hence, the focus of content shifts.
1 static
2 non-existent
3 mobile
4 fixed by law

Answer:mobile
3 In order to have credibility of a news item, reporters use sources. It is known as
1 Attribution
2 Pyramid
3 Subjectivity
4 News event

Answer: Attribution
4

Assertion (A) : Conflicts arise among individuals when there is an imbalance in interpersonal communication.

Reason (R) : If people take care of communication by using good language, conflicts subside.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R), is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true
5

Assertion (A) : Different forms of writing have emerged as different channels of mass communication have different ways of expression.

Reason (R) : The purpose of writing is to explain a point of view, and different forms of writing are only used to confuse the media user.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: (A) is true, but (R) is false
6

Assertion (A) : Now-a-days format is dominating the newspapers instead of content and hence ethics are less observed by editors.

Reason (R) : Readers want good content than good lay-out, and hence newspapers must focus on content than format.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: (A) is false, but (R) is true
7

Assertion (A) : Advertisements do not yield the desired effect for many brands/products.

Reason (R) : The pre-tests and pilot tests for advertisements are done in artificial surrounding, hence, the effectiveness cannot be determined.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true, but (R) is not the correct explanation of (A)
8

Assertion (A) : Some research techniques like experimental research are not popular in Indian mass communication.

Reason (R) : Most researchers are not familiar with experimental research, they avoid using the method.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true
9

Assertion (A) : Professionalism among journalism practitioners is rarely found now-a- days as the profession has become a hobby for the new entrants.

Reason (R) : The new entrants do not have role models to follow, and hence their lack of professionalism cannot be faulted.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true, but (R) is not the correct explanation of (A)
10

Assertion (A) : After the failure of quantitative research methods to investigate the social problems, the communication scholars are now turning to qualitative methods such as ‘participant observation’.

Reason (R) : The methods are not responsible for failure, it is the shallow knowledge of the scholars that is responsible for the dismal performance of communication research.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true
11

Assertion (A) : The Government Control of Television is justified in the age of information explosion, and the TV channels often distort news for TRP ratings.

Reason (R) : Distortion of news by TV channels cannot be an alibi for Government control of TV as it leads to suppression of news.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer:Both (A) and (R) are true
12

Assertion (A) : Theories of social change emphasize that individual must change to bring in positive change in society.

Reason (R) : In traditional societies, individual change depends on various factors and traditional values influence the individual.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true
13

Assertion (A) : Public relations campaign in India are undertaken without proper research because of ignorance of its effect.

Reason (R) : The answer to the problem lies in educating the PR campaigners and a change of their minds is possible.

Codes :
1 Both (A) and (R) are true
2 Both (A) and (R) are true, but (R) is not the correct explanation of (A)
3 (A) is true, but (R) is false
4 (A) is false, but (R) is true

Answer: Both (A) and (R) are true
14 Find out the correct sequence of the concept generation process based on the four-stagemodel.
1 Preparation, Incubation, Illumination, Verification
2 Verification, Illumination, Incubation, Preparation
3 Preparation, Illumination, Incubation, Verification
4 Incubation, Illumination, Preparation, Verification

Answer: Preparation, Incubation, Illumination, Verification
15 Identify the correct sequence of the chronological development of the video format from the following :
1 Hi 8, DVC, Betacam, Umatic
2 Umatic, Hi 8, Betacam, DVC
3 Betacam, Umatic, Hi 8, DVC
4 Umatic, Betacam, Hi 8, DVC

Answer: Umatic, Betacam, Hi 8, DVC

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