Tourism Administration & Management Questions and Answers for Competitive Exams | Tourism Administration & Management Quiz Set 25
Questions
1
Which of the following ratios measures the relative contribution of financing of owners and outsiders ?
Answer:Leverage Ratio
2
A shopping style that puts particular emphasis on certain activities or shopping motivations is called a __________.
Answer:shopping orientation
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4
Attending grand opening cermonies is an example of __________ as per Henry Mintzberg.
Answer: Figurehead Role
5
With respect to Modiglani and Miller (M and M) approach which of the following statements is not correct ?
Answer:Investors act irrationally
6
The retail attraction model is also called the __________.
Answer:retail gravitation model
7
What is penetrating pricing ?
Answer:Low price is set in the early stage of life cycle in order to build market share
8
The inspirational communication tactics involve the following :
Answer: All the above
9
Combining sociability and solidarity, which one of following is not a basic type of organizational culture :
Answer:Innovative culture
10
__________ is the difference between the prospective customer’s evaluation of all the benefits and all the costs of an offering and the perceived alternatives.
Answer:Customer perceived delivered value
11
In designing the marketing channel, the marketer must understand the service output levels desired by the target customers. Channels produce various service outputs. Which of the following is not one of these outputs ?
Answer:Product variety
12
Which one of the following is not one of the conditions that contribute to the branding decision ?
Answer:Insufficient demand for the product in the market
13
‘Domain relevant skills’ constitute one of the basic components of individual and team creativity. These skills refer to which of the following ?
Answer: Basic knowledge needed to perform the task at hand
14
Managerial Grid Leadership was developed by :
Answer: Robert Blake and Jane Mouton
15
One of the following statistical tool that is used to test the questions framed in Nominal scale is :
Answer: Chi-square test
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