Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 39

(1) Theatre is an example of :
(1) Hybrid effect
(2) Snowball effect
(3) Panopticism
(4) Synopticism
Answer: Synopticism
(2) The edition/uploading centre of dot com publication is ________. Hence, the focus of content shifts.
(1) static
(2) non-existent
(3) mobile
(4) fixed by law
Answer: mobile

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(3) In order to have credibility of a news item, reporters use sources. It is known as
(1) Attribution
(2) Pyramid
(3) Subjectivity
(4) News event
Answer: Attribution
(4)

Assertion (A) : Conflicts arise among individuals when there is an imbalance in interpersonal communication.

Reason (R) : If people take care of communication by using good language, conflicts subside.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R), is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(5)

Assertion (A) : Different forms of writing have emerged as different channels of mass communication have different ways of expression.

Reason (R) : The purpose of writing is to explain a point of view, and different forms of writing are only used to confuse the media user.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: (A) is true, but (R) is false
(6)

Assertion (A) : Now-a-days format is dominating the newspapers instead of content and hence ethics are less observed by editors.

Reason (R) : Readers want good content than good lay-out, and hence newspapers must focus on content than format.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: (A) is false, but (R) is true
(7)

Assertion (A) : Advertisements do not yield the desired effect for many brands/products.

Reason (R) : The pre-tests and pilot tests for advertisements are done in artificial surrounding, hence, the effectiveness cannot be determined.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(8)

Assertion (A) : Some research techniques like experimental research are not popular in Indian mass communication.

Reason (R) : Most researchers are not familiar with experimental research, they avoid using the method.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(9)

Assertion (A) : Professionalism among journalism practitioners is rarely found now-a- days as the profession has become a hobby for the new entrants.

Reason (R) : The new entrants do not have role models to follow, and hence their lack of professionalism cannot be faulted.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(10)

Assertion (A) : After the failure of quantitative research methods to investigate the social problems, the communication scholars are now turning to qualitative methods such as ‘participant observation’.

Reason (R) : The methods are not responsible for failure, it is the shallow knowledge of the scholars that is responsible for the dismal performance of communication research.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(11)

Assertion (A) : The Government Control of Television is justified in the age of information explosion, and the TV channels often distort news for TRP ratings.

Reason (R) : Distortion of news by TV channels cannot be an alibi for Government control of TV as it leads to suppression of news.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(12)

Assertion (A) : Theories of social change emphasize that individual must change to bring in positive change in society.

Reason (R) : In traditional societies, individual change depends on various factors and traditional values influence the individual.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(13)

Assertion (A) : Public relations campaign in India are undertaken without proper research because of ignorance of its effect.

Reason (R) : The answer to the problem lies in educating the PR campaigners and a change of their minds is possible.

Codes :
(1) Both (A) and (R) are true
(2) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(3) (A) is true, but (R) is false
(4) (A) is false, but (R) is true
Answer: Both (A) and (R) are true
(14) Find out the correct sequence of the concept generation process based on the four-stagemodel.
(1) Preparation, Incubation, Illumination, Verification
(2) Verification, Illumination, Incubation, Preparation
(3) Preparation, Illumination, Incubation, Verification
(4) Incubation, Illumination, Preparation, Verification
Answer: Preparation, Incubation, Illumination, Verification
(15) Identify the correct sequence of the chronological development of the video format from the following :
(1) Hi 8, DVC, Betacam, Umatic
(2) Umatic, Hi 8, Betacam, DVC
(3) Betacam, Umatic, Hi 8, DVC
(4) Umatic, Betacam, Hi 8, DVC
Answer: Umatic, Betacam, Hi 8, DVC

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