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Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 45

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(1) Which one of the following is the free audio editing software ?
(1) Audacity
(2) GIMP
(3) Adobe Premiere
(4) Picasa
Answer: Audacity
(2) A series of recorded audio episodes to which audience can subscribe is known as
(1) Vodcast
(2) Podcast
(3) Sound forge
(4) Voice-over Internet protocol
Answer: Podcast

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(3) The major objective of a community radio station is
(1) infotainment.
(2) entertainment.
(3) economic profit.
(4) social inclusion.
Answer: social inclusion.
(4) The specific items in a TV programme budget are called
(1) essentials.
(2) circular items.
(3) line items.
(4) recurring items.
Answer: recurring items.
(5) Institutionalised stereotypes are referred to as
(1) credibility indicators.
(2) etiquettes.
(3) myths.
(4) customs.
Answer: myths.
(6) “Everybody is doing”, a theme promoted through a media channel is known as
(1) Band wagon.
(2) Name calling.
(3) Transfer.
(4) Card-stacking.
Answer: Band wagon.
(7) For a public relations practitioner, status difference is one of the main barriers in
(1) mass communication.
(2) intra-personal communication.
(3) impersonal communication.
(4) organizational communication.
Answer: organizational communication.
(8) The four models of public relations describe the different forms of communication between an organisation and its stakeholders were developed by
(1) Edward Bernays
(2) Ivy Lee
(3) Walter Lippman
(4) James Gruing and Todd Hunt
Answer: James Gruing and Todd Hunt
(9) Poster panel facing approaching traffic is referred to as _____.
(1) Banners.
(2) Head-on-site.
(3) Flexography.
(4) Display balloons.
Answer: Head-on-site.
(10) Values and Life Style (VALS) classification was developed by
(1) David Ogilvy.
(2) Arnold Mitchell.
(3) Philip Kotler.
(4) Edward Bernays.
Answer: Arnold Mitchell.
(11) The documentary, ‘Celluloid man’ is the life history of ______.
(1) Shyam Benegal
(2) Adur Gopalakrishnan
(3) P.K. Nair
(4) Girish Kasaravalli
Answer: P.K. Nair
(12) Perfect TV of Japan is owned by
(1) Graham Maxwell
(2) Mukesh Ambani
(3) Bill Gates
(4) Rupert Murdoch
Answer: Rupert Murdoch
(13) A cutline under a graphic illustration is popularly identified as
(1) line cast
(2) pictureline
(3) legend
(4) blackline
Answer: legend
(14) Columbia pictures is owned by
(1) Matsushita
(2) Seagram
(3) Sony
(4) Samsung
Answer: Seagram
(15) Events that change people’s lives are classified as _____.
(1) Value
(2) News
(3) Lies
(4) Intro
Answer: News

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