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SETU programme introduced in the US by Piyush Goyal

SETU programme introduced in the US by Piyush Goyal: To connect entrepreneurs in India with US-based investors, the commerce and industry minister Piyush Goyal has created a programme called SETU (Supporting Entrepreneurs in Transformation and Upskilling).The Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution and Textiles, Shri Piyush Goyal launched the US Startup SETU – Supporting Entrepreneurs in Transformation and Upskilling programme in the Bay Area of San Francisco. The initiative would connect start-ups in India to US-based investors and start-up ecosystem leaders with mentorship and assistance in various areas including funding, market access and commercialization.

September 2022 Current Affairs Quiz

SETU programme: Key Points

The meeting’s main topics were how to promote domestic incorporation and successful diaspora residents of the San Francisco Bay Area’s mentorship of early-stage Indian firms. The project would provide mentorship and support in a number of areas, including funding, market access, and commercialization, by connecting businesses in India to investors and startup ecosystem leaders in the US.

Through the mentorship site created by the Startup India initiative’s MAARG (Mentorship, Advisory, Assistance, Resilience and Growth) programme, an all-in-one resource for Indian businesses, the interaction between the stakeholders would be facilitated. According to estimates, more than half of well-funded businesses and over 90% of all startups fail during their initial stages. Lack of company management experience is a major problem, and entrepreneurs need the correct advice for making decisions as well as moral support. Mentors from all around the world are encouraged to apply to MAARG. Over 200 mentors from all over the world have joined MAARG as of this writing.

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