200 Marketing Aptitude MCQs | Marketing Aptitude for IBPS/SBI Bank Clerk and PO Exams | Marketing Aptitude Multiple Choice Questions (MCQs) Answers | Marketing Aptitude Questions and Answers | Marketing Quiz

Questions

111 The sale aim of marketing is to

A increase profits

B increase sales

C increases production

D increase the number of employees

E all of the above

View Answer Comment

Answer: Option [E]

112 Product design is a function of

A loan section

B management

C marketing and research team

D front office staff

E back office staff

View Answer Comment

Answer: Option [C]

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113 The sale aim of marketing is to

A Increase branch network

B Increase profits

C Improve the balance sheet figures

D Increase production

E Increase recruitment

View Answer Comment

Answer: Option [B]

114 SWOT analysis is the analysis of

A sales, weaknesses, occupation and threats

B strengths, weaknesses, occupation and tests

C strengths, weaknesses, opportunities and threats

D strengths, weaknesses, occupation and threats

E none of the above

View Answer Comment

Answer: Option [B]

115 Non-product selling means

A selling service

B selling only one products

C selling seasonal products

D selling variety of products

E All of the above

View Answer Comment

Answer: Option [A]

116 Customization is useful for

A public relation

B call centre’s

C designing customer specific products

D motivating the staff

E none of the above

View Answer Comment

Answer: Option [C]

117 Market segmentation helps in

A focused marketing

B improved lead generation

C identifying the target group

D Both ‘a’ and ‘b’

E All of the above

View Answer Comment

Answer: Option [E]

118 Marketing segmentation involves

A dividing the products

B dividing the salesmen into homogeneous

C measuring the service level

D dividing the employees into talent

E None of the above

View Answer Comment

Answer: Option [E]

119 Market segmentation is useful for

A preferential marketing

B internal marketing

C target exiting clients

D identifying prospects

E All of the above

View Answer Comment

Answer: Option [A]

120 Market segmentation can be resorted to by way of

A segmenting by income

B segmenting geographically

C segmenting by age

D Both ‘a’ and ‘b’

E All of the above

View Answer Comment

Answer: Option [E]

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