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Marketing Aptitude - Multiple Choice Questions (MCQs) and Answers for SBI Exam | Page-5

41 In marketing, it is necessary to identify
A potential sellers
B potential products and services
C key existing and potential customers
D both ‘A’ and ‘B’
E all of the above

Answer: Option [E]
42 Selling process includes
A publicity
B lead generation
C product designing
D product redesigning
E cross country contacts

Answer: Option [B]


43 The task of marketing involves
A selling a company
B opening new branches
C buying a company
D selling products and services of company
E none of the above

Answer: Option [D]
44 Marketing opportunities mean
A rope for marketing
B market data
C market panning
D proper and effective training
E availability of sales outlets

Answer: Option [A]
45 A prospect means
A an employee of the bank
B any customer who walks into the bank
C a customer who is likely to be interested in bank’s product or service
D a depositor of the bank
E a borrower of the bank

Answer: Option [C]
46 Buyer resistance means
A fight between buyer and the seller
B buyer’s dislike for the product
C exchange of products
D buyer’s between buyer and the seller
E buyer retracting the sale

Answer: Option [D]
47 Which of the following is not a target group for saving bank account?
A Doctors
B Loss incurring companies
C Salaried person
D Insurance agent
E Governments servants

Answer: Option [B]
48 The target group for tractor loans is
A vegetable vendors
B agricultural colleges
C farm labourers
D farmers with large land holding
E cold storage plants

Answer: Option [C]
49 Market plan is
A effective buying steps
B effecting selling steps
C an action plan for day-to-day marketing
D a comprehensive documents for marketing strategies
E All of the above

Answer: Option [D]
50 Market share means
A employees stock option
B staff strength of the company
C share capital of the company
D share price quoted in the market
E percentage share of business of the company as compared to peers

Answer: Option [E]

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